NASHVILLE — The TransPerfect Music City Bowl is set to close out the year on ESPN’s flagship channel, the network and bowl representatives announced Friday.
The game, featuring a matchup between teams from the Big Ten and Southeastern conferences, will air live from Nissan Stadium on Wednesday, Dec. 30 at 2:30 p.m. CT.
“In a year full of uncertainty, we’re thankful to see Nashville’s holiday tradition remain in the same timeframe that it’s been since its inception,” Scott Ramsey, President/CEO of the TransPerfect Music City Bowl, said. “While this year’s game will be different in many ways, we look forward to showcasing our city, and our new title sponsor TransPerfect, to millions of college football fans across the country.”
🚨 BREAKING 🚨
We have a date and kickoff time.
MORE ➡️ https://t.co/k84V5bdJfY pic.twitter.com/v6zE2rvi3P
— TransPerfect Music City Bowl (@MusicCityBowl) October 30, 2020
Every year during Bowl Season, millions tune into the TransPerfect Music City Bowl. The matchup is scheduled to be announced on Sunday, Dec. 20.
This year, the bowl also welcomes TransPerfect as its new title sponsor. TransPerfect is recognized as one of the worldwide leaders in translation services and technologies that enable businesses to reach audiences anywhere in the world and in any language. The company is the largest in its industry with more than 100 global offices on six continents, including global hubs in New York, London, Barcelona, and Hong Kong.
Phil Shawe, TransPerfect President and CEO, said he looks forward to the Dec. 30 game at Nissan Stadium.
“Safety is our top priority. That being said, TransPerfect could not be more excited to have a planned date for the Music City Bowl. We are deeply appreciative of the MCB team, the people of Nashville, the student-athletes, and the fans. This year has been a difficult one—but we look forward to a successful TransPerfect Music City Bowl helping all of us to close the chapter on 2020 and kick off 2021 with a renewed sense of optimism.”
The bowl also announced Friday that out of abundance of caution and in compliance with Metro Health Department guidelines, auxiliary events around bowl including Fan Zone on Broadway, the Coaches Luncheon and Battle of the Bands have been canceled this year.
Established in 1998, the TransPerfect Music City Bowl has transformed the week between Christmas and New Year’s Day into one of the city’s busiest times of the year for tourism and has become Nashville’s holiday tradition. Since its inception, the Bowl has produced more than $350 million in direct economic impact to Nashville.
